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Five major festivals in one weekend: a look back at a massive cashless success

This weekend, more than 159,000 festivalgoers paid for their drinks using our payment solutions...

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Easytransac

Published on

15

/

06

/

2026

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Cashless
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This weekend, more than 159,000 festivalgoers paid for their drinks using our payment solutions. Five events, five radically different settings, and one common goal: to ensure the party never stops because of a line at the bar. Here’s a look back at these success stories.

Rio Loco smashes his record

In Toulouse, Rio Loco broke all its records with more than 100,000 attendees over the course of the event. To handle such a large crowd, 93 payment terminals were deployed across the various points of sale. The result: a cashless system that ran smoothly without a hitch, even during peak hours. “Rio Loco smashes its record, read the headline in La Dépêche—a success we’re proud to have helped make happen.

God Save The Kouign Finds the Recipe for Success

We’re heading to Brittany for this festival with a strong identity. With 11,500 attendees and 50 payment terminals in place, the event was a sell-out. “God Save The Kouign has found the recipe for success, wrote Le Télégramme. A recipe to which seamless payments clearly contributed.

Marsatac kicks off the summer festivities

In Marseille, Marsatac kicked off the summer with 29,000 festivalgoers and 69 terminals in operation. Between major shows and public celebrations, as La Provence noted, the challenge was to keep up with the constant, heavy foot traffic. Mission accomplished.

Fest'Ailleurs reaches a new milestone

More people, more transactions, and just as smooth an experience: Fest'Ailleurs reached a new milestone this year with 14,000 attendees and 77 terminals in use. “Fest'Ailleurs has reached a new milestone, confirmed Ouest-France.

Aeronautic Rave Museum: A rave at the foot of an A380

The most spectacular setting of the weekend. An XXL open-air event organized by the Plein Phare collective, held at the foot of an Airbus A380, bringing together 4,500 festivalgoers with 20 payment terminals set up. An extraordinary setting, with payment processing running smoothly.

What these successes have in common

Behind every seamless transaction are organizers who trust us and an infrastructure designed for events: robust enough to handle large crowds, easy to set up, and reliable from start to finish. These five festivals have very different audiences, sizes, and atmospheres—but they all made the same choice when it comes to payments.

And the season has only just begun. Are you organizing a festival? Let’s talk about your next edition.

Who we are

With more than 60,000 customers, Easytransac capitalizes on a decade of expertise in various payment solutions (distance selling, ecommerce, convenience selling, cashless, mobile payment...). 

Easytransac is at the forefront of innovation in the ecosystem of electronic payments and hybrid and cashless solutions that meet the requirements of e-tailers, event professionals and SMEs. 

Our platform simplifies transactions and enriches the user experience, thanks to an intuitive interface and real-time tracking, while ensuring security at every payment.

Got a project? Don't wait any longer! Contact our teams HERE.

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